Among the factors leading to serious stagnation of income growth, the dominant enterprise album design status constraint is prominent and common. It refers to that when facing the challenges brought by new low-cost competitors, or when consumers' value judgment of product characteristics changes greatly, the enterprise album design company can not make a correct and effective response. In our case sample, nearly a quarter of the stagnation factors belong to this basic strategic problem.
How to start the image design of enterprise album design?
Enterprise album seems to be a simple brochure, but it needs some skills in the design process. If you want to give full play to the brand strength of an enterprise, you must first carefully consider the album design. So, what should be paid attention to in the design of enterprise album?
What do the design methods of enterprise album pay attention to
What is the content of enterprise album design method?
One way is to collect comprehensive album design materials
Collect all relevant information about enterprise products, brands, customers, markets and competitors, so as to more accurately understand the decoration content of exquisite album design, and ensure that the content is what customers want to read.
The second method is creative design
In the professional production of album, we should pay attention to the album design, constantly improve the uniqueness and personality of each album, integrate the creative design concept into the layout design, and build a picture for readers.
The third way is to write a good copy
Picture album: the text on the picture describes the background of picture album production, that is, picture album and print album; the opening preface of the copy is our emotional expression of people and things in the picture album, and the pursuit of the real emotion in the copy. The copy needs to conform to the design of the picture album, the content of the picture, and the relationship between the chapters, so we need to seriously conceive the copy.
The fourth method is to pay attention to the binding process of the album
After the design draft is confirmed, it needs to be printed in batches and bound into a volume. According to the established "picture book design plan" to complete the printing, processing into books. We need to know the book binding method and its advantages and disadvantages in advance. Maybe we also need to know some special production techniques
However, during this period of time, the design of enterprise album has changed. At that time, the Soviet Union was very tight in foreign exchange, so it began to dump its domestic aluminum to the prosperous international commodity market. Within three years, the Soviet Union's aluminum export volume soared more than five times, resulting in the price of enterprise album design products falling by more than 30%, reaching the lowest price level (excluding inflation factor) ever. During this period, Alcoa's price premium was cut, its revenue fell to 95%, and its profit plummeted nearly 80%. Of course, as unexpected as its collapse, Alcoa's price premium was reduced.